Sample Answer
Why do some people hate advertisements?
I suppose that some people hate advertisements because they can be very loud and annoying. For example, it’s really loud and obnoxious when you’re watching a video online that’s suddenly interrupted by a gum commercial. It actually puts you in a bad mood because it wastes your time. Personally, I think there are way too many advertisements out there. They’re such a pain to sit through.
Is background music useful in advertising?
Well, it depends on the type of advertisement. If it’s a serious advertisement, then some background music can help set the tone and make people pay attention. The same thing goes for funny advertisements. Sometimes you can use music to get people interested in what they’re seeing. But if the background music is too loud or doesn’t coordinate with the theme, it can be very distracting.
What is the main form of advertising in your country?
The main form of advertising in my country is definitely online advertising. You know, there are tons of ads on every website I visit. After a while, you actually start to ignore them. Sometimes, I don’t even notice there are ads until somebody points them out. Still, it can be really annoying when you’re trying to access a website and an ad pops up. It’s very distracting. It’s just a pain to deal with in general.
What are the differences between advertisements on the internet and on TV?
I think advertisements on the internet are usually focused more on visuals, whereas ads on TV usually use visuals and sound. There are definitely some ads that have sound on the internet, but since people get annoyed with those a lot quicker and they can skip the ads or close the window with ads easily, a lot of companies just focus on having an eye-catching design and slogan. But on TV, you can include a lot more sound. You can focus on dialogue and stuff like that.
Do people usually buy stuff after watching an advertisement?
Well, advertisements don’t always work on everyone. But I suppose that a lot of people can be easily influenced by an advertisement. It appeals to your needs and desires, and sometimes hooks your emotions to shop impulsively. So I would say that at least some of the time, people buy stuff after watching an advertisement. For example, my uncle bought a new blender because he saw an ad for it online. It turned out that the blender actually worked just like the ad said it would. So that worked out well for him.
Are advertisements targeting children good? Are they necessary?
I don’t think it’s good to have advertisements targeting children. Children barely know what they want. They’re very easily influenced. So I don’t think companies should take advantage of that. If children are swayed by advertisements, they might grow up to be very greedy. They’ll just want everything they see in ads and commercials. Plus, they might end up asking their parents for stuff that’s bad for them. So that kind of advertising isn’t necessary.
Vocab Highlights
obnoxious
a gum commercial
such a pain to sit through
set the tone
coordinate with the theme
an ad pops up
whereas
skip the ads or close the window with ads easily
having an eye-catching design and slogan
appeals to your needs and desires
hooks your emotions to shop impulsive
take advantage of that
are swayed by advertisements